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Justyna Gutowska from the Business Language Boutique with Bartek Kowalczyk from the Anglo-Polish membership organisation and B2B portal Polish Business Link
Justyna Gutowska from the Language Business Boutique reports back from the UK Construction Week
The UK Construction Week – the largest annual built environment event in the UK, consisting of nine shows: Timber Expo, Build Show, Civils Expo, Plant & Machinery Live, Energy 2019, Building Tech Live, Surface & Materials Show and HVAC 2019 – all contained under one roof of the National Exhibition Centre in Birmingham.
There is no doubt, that if your business is any way linked with the building industry, this is the one event which cannot be missed. While for some of us attending, the idea of 650 exhibitors, hundreds of seminars and events and millions of potential business partners is nothing but encouraging, for others it is simply overwhelming.
So how should you brace yourself? What should you do in order to make the most out of the exhibition experience and have fun?
With this approach, I represented Business Language Boutique during one of the three days of the Birmingham event. I targeted 5 exhibition stands (3strong leads), managed to arrange two meetings (2 potential clients), asked three questions at two workshops (had fun), and attended a networking event for Polish entrepreneurs (4 strong leads). I spoke to hundreds of people and ran out of business cards (my bad!). I also met a potential client while waiting for the train back home and arranged to meet them again at the London Build Show a couple of weeks later. The investment more than paid off. Quite a success, I say!